The 'hottest' AI job right now might involve locking your bedroom door

A unique job posting by Joi AI, a startup focused on AI companionship, has created a buzz in the tech community. The company is seeking ten 'masturbation consultants' for a four-week role that involves exploring their NSFW audio features. To apply, candidates must be 18 or older and willing to document their intimate experiences. Julie Levin, the brand head of Joi AI based in Cyprus, anticipated some attention when the job listing was shared on social media. However, the overwhelming response surpassed her expectations, leading to over 100,000 applications flooding in within days. 'What are we supposed to do with 100,000 applications?' Levin remarked, humorously suggesting that applicants should be seen as 'winners' in this competitive selection process. The company, which rebranded from Eva AI in 2025, aims to conduct the study with a diverse group of participants, gathering insights on their experiences with the audio-guided sessions. Joi AI operates on a coin-based pricing model, with a subscription starting at $13.99 per month, providing access to its services. Despite not disclosing details about funding or user metrics, Levin mentioned that the company has a team of 70 employees and millions of users each month. She plans to inquire about the consultants' well-being and any disruptions they might face during the sessions. In the evolving landscape of erotic AI, Joi AI is one of the few companies exploring this niche. While competitors like Elon Musk's xAI have introduced their own adult-oriented features, Joi AI's approach has garnered a significant amount of attention. Potential applicants are invited to answer reflective questions as part of the application process, with many expressing their desire to explore personal insights through the role. Levin has enjoyed the lively online discussions surrounding the job offer, stating, 'I think it's the hottest job listing right now.' The unexpected popularity reflects a growing interest in unconventional job roles within the tech sector.