TikTok's former America ads lead is joining Google
Khartoon Weiss, who previously led TikTok's advertising efforts in North America, is set to join Google as the vice president of US Mid Market Sales (MMS) Commerce. This announcement was revealed in a memo distributed to Google employees on Monday. In her new role, Weiss will oversee Google's strategies for medium-sized advertising clients. John Nicoletti, VP of customer solutions at Google, emphasized the significance of Weiss's appointment, stating, "This is a huge addition to this team and to Google as Khartoon brings vast leadership experience across our industry." As this story unfolds, industry observers are keen to see how Weiss's expertise will influence Google's advertising initiatives.
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