Slate says its electric pickup will never track you

Slate Auto is making waves in the American automotive sector with its innovative take on electric pickup trucks. Located in Warsaw, Indiana, this startup is redefining the electric vehicle landscape by adopting a minimalist design philosophy, reducing the vehicle to just 600 essential parts. In stark contrast to the extensive features found in traditional pickups, the Slate Truck boasts an interior equipped with only two seats and manually operated windows, completely eschewing an infotainment system. This design choice appeals to consumers who are increasingly concerned about privacy, as Slate emphasizes that its vehicle will not track users. While the driving experience is straightforward, Slate does incorporate a smartphone application that allows users to manage various settings, alter driving modes, and access information regarding battery range and charging. However, the app requires a local connection to the vehicle, as there is no embedded modem for remote access. Slate has made it clear that while it may utilize app data to enhance its offerings, it will not sell this information to third parties. According to a report by Roberto Baldwin from SAE International, Slate has committed to prioritizing user privacy. They state, "We are building it around ownership value. We collect data to make ownership better, not to turn the owner into the product. Privacy is paramount." The company reassures customers that they will understand what data is shared, its purpose, and how it can enhance their ownership experience. This transparency may involve sharing data necessary for account setup, vehicle diagnostics, maintenance support, and updates. In a market filled with overpromises about connectivity, Slate aims to build trust through precision and intentionality in both app functionalities and data collection.