Nuuk partners with Karan Johar to launch India’s first ILAG CeramicTech Air Fryer and energy-efficient heaters

Nuuk partners with Karan Johar to launch India’s first ILAG CeramicTech Air Fryer and energy-efficient heaters

Nuuk, a prominent home appliance brand, has officially launched three cutting-edge products in India, including the BRĪSK Air Fryer and two advanced heating solutions, the HÖT BLOX OFR and HÖT BAR PTC. These products are the result of a collaboration with renowned filmmaker Karan Johar, showcasing a blend of innovative design and functionality that aligns with Nuuk's commitment to minimalist and user-centric design. Gazal Kalra, Co-Founder of Nuuk, emphasized the importance of integrating thoughtful technology into everyday appliances. 'Everyday appliances should be as thoughtful and intelligent as the homes they live in,' she stated. Kalra highlighted that cooking and comfort are deeply personal aspects of life in India, yet many products currently available fall short in terms of safety, efficiency, or aesthetic appeal. With the introduction of the BRĪSK Air Fryer and the HÖT BLOX and HÖT BAR heaters, Nuuk aims to redefine these standards by offering safe, toxin-free cooking and intelligent heating solutions that seamlessly complement Indian homes. At the forefront of this launch is the Nuuk BRĪSK Air Fryer, which boasts a Swiss-engineered ILAG CeramicTech coating that is free from harmful substances such as lead, cadmium, PFOA, PFAS, and PTFE. Its innovative 360° Rapid Air Circulation technology ensures faster and evenly cooked meals, while a redesigned 1600W stainless steel heating element preserves moisture for delicious, flavorful results. The air fryer features eight preset cooking modes, including popular Indian options like Tandoor, Ferment, and Dehydrate. Priced at ₹8,999, it will be available starting November 15, 2025, in colors like Nuuk Red, Serene Grey, and Sesame Grey through Amazon and the brand's official website. Additionally, the HÖT BLOX heater introduces RapidHeat technology, allowing it to deliver warmth 30% faster while saving up to 20% energy thanks to its intelligent Eco Mode. This model is equipped with digital controls, a child lock feature, a 24-hour timer, and smart app connectivity, ensuring silent comfort throughout the night. The HÖT BLOX is priced at ₹13,999 and will be offered in Serene Grey and Midnight Black. Lastly, the Nuuk HÖT BAR heater utilizes a high-grade ceramic heating plate for immediate warmth in just two seconds. Its compact design offers versatility with both vertical and horizontal operation modes, dual heat settings, preset temperatures, and a super silent BLDC motor. This model is priced at ₹6,499 and will be available in Nuuk Red, Serene Grey, and Electric Blue.

Sources : Business Today

Published On : Nov 12, 2025, 06:20

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