Meta is reportedly building AI smart glasses with Prada, too

In an exciting development for tech and fashion enthusiasts, Meta is collaborating with renowned Italian luxury brand Prada to create a new line of AI smart glasses. This partnership, revealed in a report by CNBC on Tuesday, showcases Meta's ambition to expand its innovative eyewear technology beyond its existing relationship with EssilorLuxottica, the eyewear powerhouse. While details regarding the official announcement of the Prada smart glasses remain under wraps, this collaboration hints at Meta's strategy to integrate cutting-edge technology into high-fashion products. Although Prada operates independently from EssilorLuxottica, the brand has a longstanding history of working with the eyewear giant, recently renewing their partnership to enhance its eyewear offerings. Meta has already made waves in the smart glasses market, having sold millions of units of its Ray-Ban Meta AI smart glasses. Additionally, the company is gearing up to unveil another collaboration with Oakley, another brand under EssilorLuxottica, with reports suggesting that these glasses could be priced around $360 and may be officially announced as early as Friday.