Tron's Justin Sun says he's buying another $100 million of Trump's memecoin

Tron's Justin Sun says he's buying another $100 million of Trump's memecoin

Crypto entrepreneur Justin Sun is significantly increasing his investment in the $TRUMP token, purchasing an additional $100 million worth of the cryptocurrency. This move effectively doubles his known stake in the digital asset associated with former President Donald Trump. Sun, who is the founder of the TRON blockchain, made this announcement on social media, stating that the $TRUMP tokens are set to become tradeable on the TRON network soon. In his post, Sun described $TRUMP on TRON as the currency of the #MAGA movement, providing a bold endorsement amid growing scrutiny of political meme tokens. The $TRUMP token, which is predominantly held by the Trump Organization and its affiliates, has emerged as a key component of the Trump family’s expanding presence in the cryptocurrency market. Legislative efforts, such as the "End Crypto Corruption Act" introduced by Senate Democrats, aim to prevent elected officials and senior executive branch members from endorsing or issuing digital assets. Since its launch in January, the $TRUMP token has experienced significant market fluctuations, initially peaking at a market capitalization of $15 billion before falling to approximately $2 billion by July. In contrast, the accompanying $MELANIA token has seen a decline of over 90%, dropping to less than $141 million. Despite the volatility, the $TRUMP token has proven lucrative for its creators, with transaction fees from the token generating over $324 million in revenue between January and April, according to Chainalysis. Sun has quickly become one of the largest investors within the Trump crypto ecosystem. Earlier this year, he increased his investment in World Liberty Financial’s WLFI token, which allocates 75% of its profits to the Trump family, to $75 million. As he navigates a civil fraud case with the SEC, Sun has also added the $TRUMP token to his collection. His influence in the MAGA-crypto space was further solidified after winning a contest for top holders of the token. Additionally, he is making a splash in U.S. public markets through a reverse merger with SRM Entertainment, a toy supplier that has ties to a Trump-backed investment bank, Dominari Securities. This investment underscores the deep integration of Trump-related tokens into the speculative crypto market and highlights the aggressive strategies employed by prominent figures like Sun to capitalize on emerging opportunities.

Sources : CNBC

Published On : Jul 11, 2025, 19:30

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