Google unveils Whoop-like screenless Fitbit Air

On Thursday, Google introduced the Fitbit Air, a sleek and screenless wearable device designed for health and fitness enthusiasts, priced at $100. This innovative gadget offers a range of tracking features, including continuous heart rate monitoring, alerts for irregular heart rhythms, blood oxygen levels, resting heart rate, heart rate variability, and insights into sleep stages and duration. Targeting users who find traditional wearables cumbersome or expensive, Google emphasizes that the Fitbit Air is designed to be simple, affordable, and comfortable for all-day wear. Its minimalist design encourages users to fully engage with their surroundings while still keeping track of their health metrics. The Fitbit Air, now 25% smaller than the Fitbit Luxe and 50% smaller than the Inspire 3, maintains the brand's commitment to compactness and comfort. Users can conveniently monitor their health via the Google Health app, which has been rebranded from the Fitbit App. The device automatically tracks common activities and workouts, adapting to individual habits over time for a more personalized experience. Weighing in at just 12 grams with the band and 5.2 grams without, the Fitbit Air is designed for ease of use. It can be paired with the Pixel Watch, allowing users to seamlessly switch between devices depending on their needs throughout the day. Battery life is impressive, lasting up to a week, with fast charging capabilities that provide a full day’s power in just five minutes. Additionally, it boasts water resistance up to 50 meters. In conjunction with the launch of the Fitbit Air, Google also revealed the availability of Google Health Coach for subscribers of Google Health Premium. This Gemini-powered tool serves as an all-in-one fitness trainer and wellness advisor, helping users with personalized workout routines, sleep analysis, and more. The Fitbit Air will be available for pre-order now, with an official sales date set for May 26. It comes in three distinct band styles: the eco-friendly Performance Loop Band, a waterproof Active Band, and the sophisticated Elevated Modern Band, catering to diverse user preferences.