Google introduces Pixel upgrade program for India with no-cost EMI, exchange bonus and more

In an exciting move for tech enthusiasts in India, Google has unveiled a new Pixel upgrade initiative designed to make the latest smartphones more accessible. This program allows customers to acquire new Google Pixel models without the burden of upfront full payments. With monthly installments starting at just ₹3,333, the Pixel upgrade program is tailored for budget-conscious consumers looking to elevate their smartphone experience. According to a recent announcement on Google India's blog, this innovative financing option is also aimed at simplifying the process of upgrading to the latest Pixel models. The program is launched in collaboration with partners including Cashify, Bajaj Finance Ltd., and HDFC Bank. It provides the opportunity to purchase select Pixel smartphones through a 24-month no-cost EMI plan, making cutting-edge technology accessible at a manageable cost. Notably, after making just nine monthly payments, participants can opt to upgrade to a newer Pixel device without needing to assess the physical condition of their current phone, as long as it meets basic functionality checks. Additionally, buyers can benefit from an exchange bonus of up to ₹7,000, which is facilitated by Cashify. This Pixel upgrade initiative will be available until June 30, 2026, at select retail locations across India. To participate in the program, customers need to follow a few simple steps. First, they can choose from models such as the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, or Pixel 10 Pro Fold. Next, they should find a nearby partner store and purchase their desired smartphone with the 24-month no-cost EMI option. Lastly, they must enroll in the Google Pixel Upgrade Program via the Cashify website within 30 days of purchase. Beyond the attractive financing options, buyers of the Pixel 10 Pro models and the Pixel 10 Pro Fold can enjoy a package of premium Google services, including one year of Google AI Pro, six months of Fitbit Premium, and three months of YouTube Premium. Meanwhile, those purchasing the Pixel 10 can access six months of Google One Premium (2TB), alongside similar offers for Fitbit and YouTube Premium.