We're a married couple that runs an AI startup. We have no work-life balance, and that's OK.

We're a married couple that runs an AI startup. We have no work-life balance, and that's OK.

Tatiana Birgisson and Jake Stauch, the dynamic duo behind the AI startup Serval, are redefining the boundaries between personal and professional life. As they navigate the challenges of entrepreneurship in IT service management, their story sheds light on the unique blend of partnership and ambition that fuels their success. Their journey began at Duke University, where an entrepreneurship living group struggled to secure funding due to a lack of female representation. Tatiana, a pivotal figure, joined the group amidst a sea of male peers. As fate would have it, both she and Jake were navigating their own romantic entanglements, which eventually unraveled, leading to a blossoming relationship between the two. In the early days of their romance, they became closely involved in each other's ventures, serving on respective boards and acting as informal co-founders. Their personal lives took a significant turn when they welcomed a child around the same time Jake was launching Serval. The pressures of parenthood and entrepreneurship collided, but rather than stepping back, they found ways to support each other's aspirations. Tatiana faced a common hurdle for new entrepreneurs—lack of experience and a solid team. However, as Jake's startup gained momentum and prepared for a Series A funding round, an opportunity arose for Tatiana to step into her own entrepreneurial role. The couple's discussions about work became a constant, even during leisure activities like rock climbing or skiing, where brainstorming ideas became second nature. Despite the challenges of intertwining their professional and personal lives, they have managed to find a rhythm. They strive to carve out family time for their two-year-old daughter, engaging in activities that foster her development while also dedicating evenings to their respective work commitments. While weekends are intended for family, their commitment to their startup often seeps into their personal time. They even brought their daughter along on business trips, creating joyful memories at places like Disney World. For Tatiana and Jake, the blend of family and startup life is not just a balancing act; it's a shared adventure that fuels their passion for both work and family.

Sources : Business Insider

Published On : Nov 28, 2025, 10:05

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