
As anticipation builds for Apple's highly awaited "Awe Dropping" event on September 9, the spotlight is set to shine on the iPhone 17 series. Ahead of the big reveal, market research company TrendForce has shared intriguing insights into the potential pricing structure for the new lineup. Sources suggest that the base model of the iPhone 17 will maintain its introductory price of $799 (approximately ₹70,534), similar to last year's model, and will continue to feature a 128GB storage option. However, the Pro models are expected to see significant price increases. The iPhone 17 Pro is predicted to launch at $1,199 (around ₹1,05,855), representing a $200 hike from the entry price of last year's iPhone 16 Pro, yet it will offer double the base storage. The iPhone 17 Pro Max could debut with a starting price of $1,299 (nearly ₹1,14,700). This pricing shift means the most entry-level iPhone 17 Pro will now be $200 more expensive than its predecessor, with each additional storage tier likely to increase by $100. For those considering the top-of-the-line 1TB iPhone 17 Pro Max, be prepared for a price tag of $1,699, which is an increase from the $1,599 cost of the iPhone 16 equivalent. Additionally, the new iPhone 17 Air—aimed at being a sleeker alternative to the iPhone 16 Plus—is expected to start at $1,099 (approximately ₹97,000), notably without a 128GB option. Apple will officially unveil the complete lineup and its pricing during the September 9 event, which is also anticipated to feature updates on the Apple Watch and the next-generation AirPods Pro 3. Stay tuned for the latest information on the iPhone 17's expected prices, features, and launch dates for the Pro, Pro Max, and Air models.
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