
Apple is gearing up for its highly anticipated 'Awe Dropping' event in Cupertino, scheduled for September 9, where the tech giant is expected to unveil the iPhone 17 alongside several new accessories. Following Apple's tradition, the company may also phase out some of its existing iPhone models during this event. When Apple discontinues a product, it means the company will cease its manufacturing and sales through official channels. While the product may still be available in retail and online stores until stocks last, customers can often find these items at reduced prices as they are sold off. A total of eight products are rumored to be discontinued post-iPhone 17 launch. The iPhone 16 Pro and iPhone 16 Pro Max are strong contenders for removal from Apple’s lineup, as Apple typically avoids selling two generations of Pro models simultaneously. With the introduction of the iPhone 17 and iPhone 17 Air, the iPhone 16 and 16 Plus are set to become the entry-level offerings, likely leading to the discontinuation of the iPhone 15 and iPhone 15 Plus, which debuted in 2023. These models could see significant discounts during the upcoming Diwali sale. Moreover, Apple is expected to unveil the Apple Watch Ultra 3 and a new version of the Watch SE, which may lead to the retirement of the Watch Ultra 2 and the second-generation Watch SE. In addition, the company is rumored to launch the AirPods Pro 3, featuring built-in heart rate tracking and an upgraded chipset. This development could result in the discontinuation of the AirPods Pro 2, although Apple might retain them for a different market segment. Stay tuned for more details on the expected pricing, features, and launch dates for the iPhone 17 series.
Berlin-based startup Periwinkle is revolutionizing the way users engage with social media by enabling them to establish ...
TechCrunch | Mar 09, 2026, 18:45
Since its inception in 2004, Blue Origin has endured a rocky journey under the leadership of Jeff Bezos. In a letter to ...
Ars Technica | Mar 09, 2026, 23:05
In a significant move to enhance the security of artificial intelligence systems, OpenAI announced on Monday its acquisi...
CNBC | Mar 09, 2026, 18:45
At the recent NAMM music tech expo in Los Angeles, a standout product captured the spotlight among six award-winning inn...
Ars Technica | Mar 09, 2026, 20:40
A new player in the Brazilian startup ecosystem, Shiva, is revolutionizing the approach to funding by focusing on compac...
Business Insider | Mar 09, 2026, 19:10