Apple opens manufacturing academy in Detroit as Trump ramps up pressure to invest in U.S.

Apple opens manufacturing academy in Detroit as Trump ramps up pressure to invest in U.S.

In response to growing demands from President Donald Trump for increased U.S. job creation, Apple has announced the establishment of a new manufacturing initiative in downtown Detroit. The Apple Manufacturing Academy, in collaboration with Michigan State University, is set to open in August and will provide workshops focused on manufacturing and artificial intelligence for small and medium-sized enterprises. Apple aims to cultivate a new generation of U.S. manufacturers, with participation from its engineers in the workshops. This initiative is seen as part of Apple's commitment to enhancing its domestic operations and investments, particularly as the company faces pressure to relocate iPhone production to the United States amidst rising tariffs. Sabih Khan, Apple's newly appointed chief operating officer, expressed enthusiasm about the program, stating, "With this new programming, we're thrilled to help even more businesses implement smart manufacturing so they can unlock amazing opportunities for their companies and our country." This announcement follows Apple's pledge earlier this year to invest over $500 billion in the U.S. over the next five years, focusing on various products, programs, and partnerships. Additionally, the tech giant plans to assemble AI servers in Houston and procure chips from a TSMC facility in Arizona. While Trump has praised Apple's investment plans, he continues to exert pressure on the company to shift iPhone assembly to U.S. soil, a move experts caution could be financially unfeasible and time-consuming. In a recent remark, Trump expressed his discontent with CEO Tim Cook for expanding production in India to mitigate Chinese tariffs, indicating that he prefers Apple to focus on U.S. manufacturing. Apple also operates a developer academy in Detroit, which centers on software development, and has similar academies worldwide. The new manufacturing academy will not only offer in-person workshops but also virtual courses later this year, further extending its reach to assist small businesses in enhancing their manufacturing capabilities.

Sources : CNBC

Published On : Jul 29, 2025, 13:20

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