iPhone 17 launch: All the products Apple may launch alongside new flagships

Apple is gearing up for its highly anticipated "Awe Dropping" event on September 9, 2025, where the spotlight will shine on the iPhone 17 series. However, insiders suggest that the tech giant may have much more in store, including new wearables, audio devices, accessories, and possibly additional surprises. Expectations are high for the introduction of the Apple Watch Series 11, alongside the Apple Watch Ultra 3 and Apple Watch SE 3. These new models are part of Apple’s tradition of unveiling smartwatch updates during its September iPhone presentations. Rumored features for these devices include advanced health monitoring capabilities such as blood pressure tracking and sleep apnea detection, which could enhance user wellness. Additionally, the next generation of AirPods Pro is anticipated to make its debut. Reports indicate that these new earbuds will boast improved health tracking and superior audio quality. A notable addition could be the much-anticipated AirTag 2, expected to feature an extended range, enhanced privacy protections, and an upgraded ultra-wideband chip, as suggested by 9to5Mac. Leaked images hint at the launch of new protective phone cases, specifically the “TechWoven” bumper cases designed for the iPhone 17 and iPhone 17 Air. These cases may come with a convenient crossbody strap, further emphasizing Apple's focus on practicality and user experience. While excitement builds, some products are likely not to be unveiled at this upcoming event. New Macs featuring M5 chips, a HomePod Touch, and successors to AirPods Max or AirPods 4 are projected to be released later in the year or early 2026, according to 9to5Mac. The upcoming event is poised to deliver significant hardware advancements across various categories, particularly focusing on the iPhone 17 series, while also refreshing wearables and accessories. As Apple prepares to bolster its ecosystem with new AirPods and AirTags, the introduction of innovative cases and straps underscores a keen interest in practical enhancements. However, major devices like Macs are expected to be reserved for future announcements, keeping the spotlight on the immediate launch of the iPhone 17 and its accompanying lineup.