Meet the MAGA darling mobilizing Americans against Big AI

Amy Kremer, a well-known figure in conservative circles, has taken on a new mission: rallying Americans against the proliferation of AI data centers. With a history steeped in political activism, Kremer's latest initiative focuses on what she describes as a critical battle for the future. Kremer, who has previously organized significant political events and has been involved in movements like ‘Stop the Steal,’ now chairs a nonprofit called Humans First. This organization aims to amplify the voices of citizens in the realm of AI policy. She believes that the current trajectory of AI technology poses an existential threat, stating, "This technology could wipe us off the face of the planet." On July 18, Kremer's group plans to launch a nationwide protest against AI data centers, with demonstrations scheduled in 22 states, including 11 in Texas and seven in Florida. "The people of this country are rising up and saying, 'We don't want these hyperscale data centers in our communities,'" she declared. These data centers are vital for the operation of AI technologies, as major companies like OpenAI and Google rely on them for computational power. However, while supporters argue that these centers drive economic growth and job creation, many local residents express fears about rising electricity costs and environmental degradation. The growing unease surrounding data centers has emerged as a bipartisan issue. Polls indicate that over 70% of Americans oppose having a data center in their vicinity. As the midterm elections approach, this sentiment is expected to play a significant role in political discussions. Despite the challenges, Kremer advocates for transparency from data center developers and local governments. She emphasizes the need for communities to have a say in what is built in their areas, criticizing the current decision-making processes as lacking public input. Kremer’s awareness of the issues surrounding AI data centers began in 2024 when she saw online videos of communities protesting against their development. She quickly recognized the essential role these centers play in AI infrastructure. Kremer also highlighted troubling incidents where AI technologies have been linked to serious societal issues, including mental health crises among youth and legal disputes related to AI outputs. While Kremer does not identify as anti-technology, she supports implementing regulations to govern AI advancements. She urges that companies involved in data center construction must be forthcoming about potential impacts on local populations. Kremer is determined to lead the dialogue on these issues, particularly as they relate to safeguarding American interests in the rapidly evolving landscape of AI. In her view, the responsibility lies not just with tech companies but also with government officials to prioritize the voices of the American people in shaping these critical policies. As she puts it, "I know no parent anywhere that would ever say, 'My child's in danger. I'm going to wait on Congress to act.'"